Alexandra Burke – ‘Taking Her Crown Global’.
Posted: January 16, 2014 Filed under: Uncategorized | Tags: Alexandra Burke, Aremuorin, Baby Tornado, dr sid, jojo brims, Kevin Liles, MercyfulGrace, MercyfulGrace Blog, MercyfulGrace Records Leave a comment

Alexandra Burke with Anthony Everest



Alexandra Burke is a beautiful soul singer with a heart full of gems. Her vocals are piercing and powerful, with an unforgettable timbre. A lady with a wise head on her shoulders. She’s young, classy and equally sassy. I write this as a ‘Dear Friend and a Colleague – who knows how tough showbiz can be’.
A departure to the States could also mean a great comeback duet with Beyonce after their last, hugely successful
Alexandra Burke with Anthony Everest
collaboration of ‘Listen’ on X-Faxtor. Talent alone unfortunately seems not to be the pre-requisite for a distinguished career nowadays. Rather been surrounded by a great team of marketing and business advisers who can promote an artist in a creative way seems to be the winning formula.
Also, an elusive knack for good timing plus good old fashioned luck seems to go a long way as well. If you hear this modest pop princess live, you would wonder why the music buying public have to put up with, arguably, watered down versions of her records for commercial friendly radio airplay which the majors and suit wearing executives appear to rigidly insist on.
Burke put on an amazing performance at the Royal Albert Hall – blowing the rafters off with stunning renditions of her version of ‘Hallelujah’ and her own interpretation of ‘I can’t stop now’ (original by Mary Mary).
Displaying her considerable talent on such a stage can only further boost her profile coupled with major props from the legendary Dionne Warwick on Burke’s vocal dexterity and world class talent. All this showcased in front of an industry all star event held in honour of the legendary icon who was there to receive a Lifetime Achievement award.
So why isn’t Alexandra Burke been promoted more? The word on the street is that there is an ‘Elephant in the Room’. Maybe that could explain why her fans have complained about insufficient UK radio air play.
Performing her Winning Song ‘Hallelujah’ – on X-Factor 2008
So casting her net wider seems to be an intelligent move while the proverbial iron is still hot. But Alex need not worry – with a talent like the one she possesses and an on point creative-team it won’t be long before blue skies and blue bells ring for her in Africa, America and the rest of the world. Nigeria seems to have warmed to her, based on her recent visit.
She has also been heavily sought to return to explore a host of opportunities. At 25, with all the trappings of a rising star and a buzzing entrepreneurial mind the sky is the limit. If it worked for Leona Lewis, her predecessor abroad – it will work for our very own Princess Alexandra, too; as long as she always remembers to put God first – above all things! ‘
Àrèmúorin – Anthony Everest is a Jazz, Soul-R&B Award Winning Indie Singer-Songwriter, Author, Producer & 7X multi award nominee :: No1, 49+ Weeks, Jazz Charts ::
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